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Anika ‘No.3’ Video Teaser

March 3, 2016
March 3, 2016

The brand Anika launches a new collection every three months or so and for her third collection, we made a teaser video to promote the new pieces.

The video was shot using a Canon 60D and was edited on Adobe Premiere Pro.

This teaser trailer was shot during the initial photoshoot for the third collection with the intention of it only showing a few of the pieces to entice customers.

I kept the video short and sweet and made sure not to give away all the pieces from the collection.

Having the role of videographer and editor allowed me to create a story and visually manipulate the viewers to come back for more.